Fuck the avatar… do this instead

If you’re just starting out in the coaching world and have taken any business building courses, I am sure you have heard of the “ideal client avatar” concept. BEFORE YOU STOP READING — I hate this exercise and think it sucks… keep reading…. Basically, the idea of the avatar exercise is that you should define…

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What if you choose the wrong niche?

If you’re like the majority of folks who find their way to our content, I’m guessing you’re probably in the process of figuring out all the things for your new business – your niche, your packages, your price point… literally everything. It can be a real mindfuck trying to figure out what the hell you’re…

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Is your content “like”-worthy or credit-card worthy?

If I had a dollar for every beautifully curated Instagram profile belonging to a broke coach, healer or solopreneur without any clients, I could probably retire tomorrow. Listen, I love a good meme or Reel as much as the next person. Who doesn’t want to be entertained?! But there’s a big difference between meme-worthy content…

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Is The Only Way To Be A Successful Coach To Coach Other Coaches?

Hey, pppssssssttt! Have you heard that the most profitable way to make money as a coach is to coach other coaches? OF COURSE you have, because it’s literally everywhere online, right? I know you’ve seen the pyramid-scheme stuff all over social media, the glamorous shoots, the rags to riches tales, the bajillion dollar courses. I…

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How To Filter Out ‘The Noise’ Online & Focus On Your Biz

One of the things I feel like is my duty in this crazy online world, is to make business feel easier for all the suuuuuuper well-intentioned (but highly distractible!) coaches in my community. There’s SO much noise in the online space and a bajillion shiny new things to take you off-course from actually serving clients…

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How To Get Clients As A Life Coach

Coaches!! You all sat in coaching school with your phone calculator out, doing some quick math to see how much this new career could bring you, right? Then once you graduated, you started to realize that ummmm…. this isn’t as easy as you thought. So you get to work! You figure you need a logo…

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The Most Profitable Coaching Niches

Let me set the record straight: you NEED to have a niche if you’re a life coach and you actually want to make money. There are very few things I say you “need” to do in order to run a successful online business, and niching is one of them.   One of the things I…

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The most epic marketing post ever

Recently, I put out an “ask-me-anything” request to get questions for my year end review. It was meant to be questions about ME and my business and what happened here this year at Uncaged (narcissist much? lol). I got some great questions, and I sent out that post a few weeks ago.​But I also got…

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