What if you choose the wrong niche?

If you’re like the majority of folks who find their way to our content, I’m guessing you’re probably in the process of figuring out all the things for your new business – your niche, your packages, your price point… literally everything. It can be a real mindfuck trying to figure out what the hell you’re…

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Not tech-savvy? Market your business like this instead.

According to the internet, every new coach needs the following to get clients: ✅ An epic website ✅ A lead magnet (and no, a pdf won’t cut it, needs to be a 3-part video series these days) ✅ An email marketing system using segments and tags ✅ A Facebook ads campaign ✅ A glamorous sales…

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How To Start A Life Coaching Business

I come across A LOT of brand new life coaches who are super highly trained and skilled in what they do, but who have pretty much zero idea about the business side of things. But if you want to make life coaching a viable career (and not just an expensive hobby), you have to focus…

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The Two Biggest Myths About Launching Your First Group Program

There’s a lot of hype in the online space about scaling, launch strategy and making a bajillion dollars… Which is all great — IF you’re at that stage of your business. Most of the people I work with inside Uncage Your Business are nowhere near that! In fact, most new coaches and solopreneurs simply need…

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How To Filter Out ‘The Noise’ Online & Focus On Your Biz

One of the things I feel like is my duty in this crazy online world, is to make business feel easier for all the suuuuuuper well-intentioned (but highly distractible!) coaches in my community. There’s SO much noise in the online space and a bajillion shiny new things to take you off-course from actually serving clients…

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Should you reply to internet trolls in your business?

When your business starts to get visible, it is bound to happen (even if you aren’t that big)…. You get a rude comment on something you post on Facebook. Someone DMs you on Instagram with hate (usually with a fake profile) Someone anonymously fills out your contact form and tells you you’re terrible. What should…

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Is your business selfish?

Back when I was starting my business at Uncaged as a brand new baby life coach, I remember sharing this quote from Seth Godin: Instead of wondering when your next vacation is, maybe you should set up a life you don’t need to escape from I read that and I thought HELL YES. I want a life I don’t have to escape from. Don’t we all?…

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How to launch during Covid

I just wrapped up my second pandemic launch for our Live Uncage Your Business program and whew — I’ve gotta say, it was tough. Back in March, we had just started our pre-launch content when Covid hit and everywhere went into lockdown. I assumed the launch would be doomed. Everyone was losing their jobs —…

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Sneaky mindset stuff that will kill your business

I wrote a post last week about the 3 pieces to a successful business (read it here if you missed it), and I wanted to take some time today to dig in to what I actually see as THE most important piece.You might assume that I believe that the most important thing is NICHE since…

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