Marketing
Not tech-savvy? Market your business like this instead.
According to the internet, every new coach needs the following to get clients: ✅ An epic website ✅ A lead magnet (and no, a pdf won’t cut it, needs to be a 3-part video series these days) ✅ An email marketing system using segments and tags ✅ A Facebook ads campaign ✅ A glamorous sales…
Read MoreAre you selling a problem or a diagnosis?
I want to talk about one of the biggest challenges I see for new coaches who are trying to market their new coaching businesses. This is SUCH a common mistake that I see being made mostly by life coaches, healers, and other types of businesses that are not super concrete in terms of the results…
Read MoreShould you list your prices on your website?
One of the most common questions I get when it comes to pricing as a new business owner, is whether you should list your prices on your website. Or is it better to get people on a call, show them the value, and then talk about money? What about having them fill out an application…
Read MoreAre you making your business too much about you?
One of the things that I love about having my own business is that I really get to make it a representation of who I am. The idea of being Uncaged is all about never being tied down to an office or a cubicle, getting to work from anywhere, getting to choose when you work…
Read MoreCan you promise results as a coach?
One of the most common questions that comes up from our students in our Uncage Your Business coaching calls, is whether you can promise results as a coach. How can you tell your clients exactly what they will get out of working with you, when coaching isn’t supposed to be a prescribed formula? When it’s…
Read MoreWhat every new coach needs to know about setting business goals
So I’m gonna bet you set some epic goals at the start of the year — to go full time in your biz! Launch a podcast! Grow your email list! Start blogging every week! Make a bunch of money! You chose an exciting ‘word of the year’. You made a vision board and bought a…
Read MoreYear In Review 2021
2021… arguably worse than 2020? What do you think?? I skipped my year-end review in 2020 because well, FUCK 2020, right? But reading back on my 2019 one, I felt inspired to take myself through the same structure I used back then to do another one. Click here to read my 2019 year in review…
Read MoreThe Four Biggest Marketing Mistakes New(ish) Businesses Make
After 14 years in business (OMG), I have seen a lot of new business owners come and go and a lot of them making the same mistakes that burn them out too fast. So many new business owners spend too much time on the wrong things. There is only one thing you need to worry…
Read MoreIs The Only Way To Be A Successful Coach To Coach Other Coaches?
Hey, pppssssssttt! Have you heard that the most profitable way to make money as a coach is to coach other coaches? OF COURSE you have, because it’s literally everywhere online, right? I know you’ve seen the pyramid-scheme stuff all over social media, the glamorous shoots, the rags to riches tales, the bajillion dollar courses. I…
Read MoreHow To Get Clients As A Life Coach
Coaches!! You all sat in coaching school with your phone calculator out, doing some quick math to see how much this new career could bring you, right? Then once you graduated, you started to realize that ummmm…. this isn’t as easy as you thought. So you get to work! You figure you need a logo…
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