Marketing
Sick of the industry selling you lies? Me too.
If you don’t know me well yet, you will quickly learn I am a pretty no B.S. person. I don’t like fluff and I’m not great at sugarcoating things that bother me. As I sat down to write emails for the launches of the last few rounds of Uncage Your Business, I found myself… OVER…
Read MoreThe biggest challenges you will face as a new coach
Ouuuuu you’re starting a coaching business. Exciting! I have met so many new coaches over the years who are right at the beginning of their business journey, wide-eyed and ready to delve into this new career. And I like to make it my job to arm new coaches with the knowledge of what it REALLY…
Read MoreDon’t build your coaching website til you do THIS
Listen up, new coaches and service-type businesses! Before you even think about spending hours on building a fancy website, let’s get one thing straight: building a solid client base is the backbone of a thriving life coaching biz. If you don’t have clients, you don’t really have a business. And guess what? A website is…
Read MoreNot tech-savvy? Market your business like this instead.
According to the internet, every new coach needs the following to get clients: ✅ An epic website ✅ A lead magnet (and no, a pdf won’t cut it, needs to be a 3-part video series these days) ✅ An email marketing system using segments and tags ✅ A Facebook ads campaign ✅ A glamorous sales…
Read MoreAre you selling a problem or a diagnosis?
I want to talk about one of the biggest challenges I see for new coaches who are trying to market their new coaching businesses. This is SUCH a common mistake that I see being made mostly by life coaches, healers, and other types of businesses that are not super concrete in terms of the results…
Read MoreShould you list your prices on your website?
One of the most common questions I get when it comes to pricing as a new business owner, is whether you should list your prices on your website. Or is it better to get people on a call, show them the value, and then talk about money? What about having them fill out an application…
Read MoreAre you making your business too much about you?
One of the things that I love about having my own business is that I really get to make it a representation of who I am. The idea of being Uncaged is all about never being tied down to an office or a cubicle, getting to work from anywhere, getting to choose when you work…
Read MoreCan you promise results as a coach?
One of the most common questions that comes up from our students in our Uncage Your Business coaching calls, is whether you can promise results as a coach. How can you tell your clients exactly what they will get out of working with you, when coaching isn’t supposed to be a prescribed formula? When it’s…
Read MoreWhat every new coach needs to know about setting business goals
So I’m gonna bet you set some epic goals at the start of the year Go full time in your biz! Launch a podcast! Grow your email list! Start blogging every week! Make a bunch of money! You chose an exciting ‘word of the year’. You made a vision board and bought a shiny…
Read MoreYear In Review 2021
2021… arguably worse than 2020? What do you think?? I skipped my year-end review in 2020 because well, FUCK 2020, right? But reading back on my 2019 one, I felt inspired to take myself through the same structure I used back then to do another one. Click here to read my 2019 year in review…
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