Fuck the avatar… do this instead
If you’re just starting out in the coaching world and have taken any business building courses, I am sure you have heard of the “ideal client avatar” concept. BEFORE YOU STOP READING — I hate this exercise and think it sucks… keep reading…. Basically, the idea of the avatar exercise is that you should define…
Read MoreHow To Use Testimonials To Get Clients
I was scrolling through our private Facebook group for our Uncage Your Business program and noticing how cool it was to see how much progress people were making during our work together. And after I cried a few happy tears at how proud I am of my clients, I realized – these would make amazing…
Read MoreIs your content “like”-worthy or credit-card worthy?
If I had a dollar for every beautifully curated Instagram profile belonging to a broke coach, healer or solopreneur without any clients, I could probably retire tomorrow. Listen, I love a good meme or Reel as much as the next person. Who doesn’t want to be entertained?! But there’s a big difference between meme-worthy content…
Read MoreThe fastest way to make $100k as a coach
Let’s be honest – no one is becoming a life coach, healer, or starting a small business to get rich. Most people do this because they want to help people, they want to do work they are passionate about, and they want to have the lifestyle that being your own boss provides. But no matter…
Read MoreWhy the marketing course you took didn’t help you
If you are like probably 80% (maybe higher) of the students we work with in Uncage Your Business, my guess is that you have taken another marketing course, or hired a coach, or joined a mastermind…. and “been burned”. I use the phrase “been burned” with a grain of salt, because while there are genuine…
Read MoreAre you waiting for an a-ha moment? Well stop.
Today I want to talk about something that I see ALL the time with our students in our Uncage Your Business program. On the surface it might seem like a good thing – a great thing even! But it’s actually harmful to your business…. That thing? Is having “a-ha” moments. You know the ones….. That…
Read More3 secrets to creating packages that people will buy
If you’re selling services as a life coach, health coach, healer, or other type of consultant, you should absolutely be creating packages for your services! Creating packages is one of the best ways to earn more money in your business and get more consistent clients. What is a package? For our purposes, a package is…
Read MoreIs Life Coaching a Pyramid Scheme?
If you’re a new coach, or even if you’re in an entirely different kind of business, I am sure that you have heard people criticize life coaching for being a pyramid scheme. It’s one of the biggest criticisms I hear about the industry from folks who are uneducated about what coaching actually is and how…
Read MoreSick of the industry selling you lies? Me too.
If you don’t know me well yet, you will quickly learn I am a pretty no B.S. person. I don’t like fluff and I’m not great at sugarcoating things that bother me. As I sat down to write emails for the launches of the last few rounds of Uncage Your Business, I found myself… OVER…
Read MoreThe biggest challenges you will face as a new coach
Ouuuuu you’re starting a coaching business. Exciting! I have met so many new coaches over the years who are right at the beginning of their business journey, wide-eyed and ready to delve into this new career. And I like to make it my job to arm new coaches with the knowledge of what it REALLY…
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