Interviews

Titles | Full

When you’re starting a business, there is SO much to do, and it can be overwhelming trying to figure out what to do and when and how and why. And it’s awesome that there are so many free resources out there now for you to help give you advice and lead you in the right direction. But therein lies the problem – there is SO much stuff out there, that it often ends up leaving you feeling just as lost as when you started.

I saw such a need for offering new business some kind of direction in all this, so I created a simple but comprehensive 3 Month Hustle business checklist into the world (Click here to grab it for free) to help all the struggling business owners who have HEART and HUSTLE, but who just have NO damn idea what to focus on and when in business.

And I thought it might be helpful to have you hear from successful business owners who have built amazing businesses. Not sharing tips and tricks on how to make 6 figures, but sharing stories from the baby-stages of their business, and what they would do differently if they were just getting started. Stories about their beginnings. Stories about what they did right and wrong and stories that will help  YOU find more focus in your beginnings.

The Interviews

Carrie Green from Female Entrepreneur Association – Learn how Carrie’s passion project accidentally turned into a business

Kate Courageous of Your Courageous Life – Learn how Kate made her life coaching business work

Andrea Owen of Your Kickass Life – Andrea started her business while she was having a baby! Learn how she managed it all

Tiffany Han of 100 Rejection Letters – Tiffany shares the first 3 things she spent money on in her life coaching business

Nikki Groom, copywriter at NikkiGroom.com – Nikki tells us how she built her business to a full time gig while still working a 9-5 job

Hope you learn from them, get inspired, and most importantly see that EVERYONE starts in the same place.

xx becca

PS. If you’re struggling with knowing what to do first, download my free 3 Month Hustle checklist, a step by step plan for starting your business. Enter your email here to get it free.






For anyone who is interested in life coaching as a career and is looking into coaching schools, I wanted to interview my colleague Kate Courageous about her coaching program, because I know a few of you have heard it and are looking into your options. I didn’t study with Kate, but I do LOVE her approach and double-love how much of the business side of coaching she teaches. Kate rocked her business as a life coach before she started this program, so she knows her shit when it comes to how to make coaching a career.

In this interview, Kate talks about her approach to teaching coaching, how you should choose a school, the business side of coaching, and her thoughts about coaching as a business moving into the future.

The audio is a little fuzzy on my end, but luckily it’s Kate that does most of the talking! 

Her program is Courageous Coaching Training is now open for registration!

I wrote a post earlier this week about one of the biggest reasons you’re probably not getting clients (click here to read it), and in it I mentioned Kendrick Shope and her program Sales School. There aren’t may programs that I affiliate for, and even fewer that I take the time to actually tell community about, and Kendrick’s course is one of those few. I find myself constantly sending clients to it after they are done working with me, and I’m SO excited that Sales School is running again this year (click here to check it out).

There are some common questions that I often get from clients about selling, and I wanted the expert herself to help answer them, so I hopped on a Skype call with Kendrick this week and we chatted about SELLING.

In this interview we talk about:

  • The #1 mistake business owners make when it comes to selling
  • How to know whether it’s a selling problem or something else when your business is flailing
  • The differences (and surprising similarities!) between selling in person/online/over the phone
  • WHEN you need to start focusing on selling in your business (do you get clients first, or learn selling first?)
  • How to get your clients to fall in love with you and remember you forever
  • Why you need to EARN the right to sell to your clients
  • Why life coaches need to learn sales more than ANY other industry
  • How one of her clients closed an extra $24,000 in sales JUST from learning Kendrick’s selling tools

One of the reasons I loooooove telling people about Sales School is because it’s one of the few programs that DOES actually live up to the hype of the results is promises. You WILL make more money in your business when you learn to sell. It’s pretty much guaranteed. Which makes it a no-brainer for me to cheerlead for, because the more money my clients make, the happier I am.

Check out the interview here, and then hop into the comments! I want to know what your perspective on “selling” is – do you think it’s gross? Do you love it? Hate it? Have no idea how to do it? Let’s get talking about this important skill.

And if you’re interested in Sales School, it starts this August and won’t run again til next summer! Click here to read more about the program and sign up.

BONUS — if you do decide to take Sales School, I’d love to give you Hey Nice Package for free! Because selling is hard if you don’t have great packages to sell. Just make sure to use THIS LINK to sign up (it’s my affiliate link) and I’ll send you HNP for free. Woot!

 

We’ve been chatting all about how to start your business and what you should be focusing on in the first 3 months to set yourself up for success (click here to get the free checklist!). And I’ve been interviewing other business owners who have made it past the bumps of the first few years and are now smooth sailing with successful businesses that they love. It’s been awesome talking with other women about their experience, because it helps us see that we ALL start in the same place (usually with a big idea, no idea how to make it happen, and a lot of hair pulling).

This week’s 3-month Hustle interview guest is the amazing Carrie Green, creator of the Female Entrepreneur Association. I love Carrie’s story about how she got started with FEA, and because her whole business is centered around helping other women start businesses, she has a lot of wisdom when it comes to what works and what doesn’t. What is so cool about Carrie Green is that her business kind of happened by accident. She started something as a passion project and it turned into a business. Watch the video to find out how.

Here’s Carrie:

xx becca

PS. If you’re struggling with knowing what to do first, download my free 3 Month Hustle checklist, a step by step plan for starting your business. Enter your email here to get it free.






The past few weeks have been dedicated to the 3 Month Hustle ie. what you should be focusing on when starting a business (download the checklist for your first 3 months in business here).

In this week’s #3MoHustle interview I sat down (virtually, obviously, because I can’t do REAL sit down interviews with no pants on. That would be weird.) with Kate Swoboda (aka Kate Courageous). Kate not only runs a super successful coaching business, but she also has her own life coach training program where she teaches them the BUSINESS of life coaching (because we all know it’s a bitch of a business to market most of the time). So I figured she would have a thing or two to say about what to do when you’re starting a business, and what she did that worked (and what definitely didn’t work).

Here’s Kate:

What other questions do you have about starting your business? Scroll to the comments and I’ll pop in and answer them for you!

Screen-shot-2013-02-15-at-8.24.14-AM

 

 

 

PS. If you’re struggling with knowing what to do first, download my free 3 Month Hustle checklist, a step by step plan for starting your business. Enter your email here to get it free.






Because everyone just wants someone to tell them what to do, I’ve been talking a lot lately about what you should be focusing on in your first 3 months of business. And yeah, I said the dreaded word SHOULD, because there are too many people out there saying “Screw the ‘should’, do it your way” but then you do nothing, so yeah…  I’d rather give you a structure and some kind of plan than leave you in the dark to figure out what YOUR way is.

But of course, my “should” is not the only one, so I’ve enlisted a few other business owners who are rocking it to tell you THEIR ‘shoulds’.

Our lovely guest this week on the #3MoHustle interview series is the wonderful Nikki Groom over at NikkiGroom.com.

Find out how Nikki got started with her copywriting business, what scared her when she was first starting out (and how she found her confidence), and how she created her business while still working full time (with some great tips for what to do BEFORE you quit your job).

Here’s Nikki:

 

 

What business-y things have you been trying to figure out that you just wish someone would SIMPLIFY for you? Post in the comments and let me know!

xx becca

 
PS. If you’re struggling with knowing what to do first, download my free 3 Month Hustle checklist, a step by step plan for starting your business. Enter your email here to get it free.






I’m all about the “building a business hustle” lately, and to celebrate the release of the 3-Month Hustle checklist (a list of what to do (and when) if you’re starting your business – click here to grab it for free), I’m chatting with women who are killing it now about what THEY focused on when they started (and what worked and what didn’t).

Today’s #3moHustle video is one of my friends and Mastermind buddies Andrea Owen. She’s an author, a life coach, a coach mentor, and somehow manages to do it all with kids (whom she had at the SAME TIME she started her business, so clearly she is crazy).

I’m chatting with Andrea this week about what she wishes she knew when she started her business, what she focused on in HER first 3 months, and what she’d do differently now if she was starting all over again.

Here’s Andrea:

 

I’d love to know what else you struggle with if you’re just getting started? What would you looooove to just learn in a SIMPLE way how to do? Post in the comments – I may just create it for you!

xx becca

 

PS. If you’re struggling with knowing what to do first, download my free 3 Month Hustle checklist, a step by step plan for starting your business. Enter your email here to get it free.






A few weeks ago, I released a simple but comprehensive #3MoHustle business checklist into the world (Click here to grab it for free) to help all the struggling business owners who have HEART and HUSTLE, but who just have NO damn idea what to focus on and when in business.

And I thought it might be helpful to have you hear from successful business owners who have built amazing businesses. Not sharing tips and tricks on how to make 6 figures, but sharing stories from the baby-stages of their business, and what they would do differently if they were just getting started. Stories about their beginnings. Stories about what they did right and wrong and stories that will help  YOU find more focus in your beginnings.

Today’s interview is with Tiffany Han, coach and Queen of Rejection. Tiffany talks about how she went from hobby to BUSINESS, and she shares the first three things she spent money on in her business, and her opinion on how long it takes a business before it REALLY starts to WORK.

Here’s Tiffany:

I’d love to hear what some of your MAIN challenges are as you start your business? What are the things where you think to yourself “I wish someone would just fucking SIMPLIFY the process for doing ____”. Scroll down to the comments  and tell me!

Screen-shot-2013-02-15-at-8.24.14-AM

 

 

PS. If you’re struggling with knowing what to do first, download my free 3 Month Hustle checklist, a step by step plan for starting your business. Enter your email here to get it free.






Last year around this time, I was busy busting my ass creating a course to help you build a better business by creating package and services that people actually want to buy, because I kept seeing some common mistakes and I vowed to make it my mission to out an end to it!

I was (and still am) on a mission to teach online service entrepreneurs (hello life coaches, health coaches, and any other kind of coach or consultant that feels lost in a sea of BLAH in their industry) how to niche in and make stuff that people actually want to buy, and to stop selling open-ended, long-term coaching packages, because:

1. It’s a constant hustle for clients and you’ll live with insecure income if you stay that route and

2. You can do better than that and I KNOW there are ways you’d rather be working if you could just figure out what they are and how to package them up.
So last year, in preparation for the Hey, Nice Package launch, I interviewed 7 business owners who have really GREAT packages, and picked their brains about THEIR thought process in creating packages. How’d they come up with such great stuff? How did they know people would buy? What mistakes did they make and what would they do differently if they were starting all over again?

If you’re struggling with putting together packages and you want to be one of those business owners who constantly creates memorable programs that the internet buzzes about, watch every single one of these interviews, and take notes! These women are killing it online and their advice will save you months (years?) of work in your business.

 

Check out the interviews here:

Kendrick Shope – Kendrick dives into how she managed to build her business in a short amount of time by giving away services for FREE.

Lis Dingjan – Even tangible services like web design need packages, and Lis talks about why it’s not always as straightforward as it seems.

Sally Hope – Sally spills all about creating her membership site Wildheart Revolution.

Victoria Prozan – Learn how Victoria managed to build a wildly successful business by offering just ONE super specific package as her ONLY service.

Amber McCue – Amber talks about how she had success by starting with group programs.

Denise Duffield-Thomas – DDT walks us through how she developed her signature system.

Illana Burk – Repeat business from clients is NOT always the goal. Huh? Illana tells us why.

I think what is so cool is that these women have all created something that WORKS, and they have all done it in different ways. Just goes to show that there is no ONE way to run your business. There are definitely themes throughout all of their success though – getting super clear on your niche, LISTENING like a hawk to your clients, and not being afraid to experiment. Hopefully you’re buzzing with excitement and ideas for new packages and programs! Now get off my site and start creating!!

Screen shot 2013-02-15 at 8.24.14 AM

PS. If you’re struggling with creating your packages and services in your online business, I created a free resource just for you that will tell you the 4 biggest mistakes business owners make when creating packages, and teach you how to come up with endless amazing package ideas. Enter your email here to get it free.






 

Welcome to your FINAL Nice Package! interview, a series where I’ve been chatting with cool business owners who have created really sweet packages.

Today I’m STOKED to be presenting, for the very first time on video, the lovely Illana Burk of Makeness Media. When I started thinking about who I wanted to interview before launching Hey, Nice Package, Illana immediately came to mind.

Illana is wicked smart, has curly hair, and is a very nice person. She’s known for her no bullshit approach to business, and is a testament to how you CAN keep your integrity and run a business.

Illana has a couple of noteworthy packages, but I wanted to talk to her specifically about her 3day intensive. It’s a unique service, and I wanted to dive deeper into why she decided on only 3 days, as well as her interesting choice to NOT work with a good portion of her clients on a repeat basis. When getting repeat clients is all the rage, Illana explains why that doesn’t always make sense in business.

Watch the interview with Illana here!

Illana BurkIllana Burk. Designer. Thinker. Artist. Helper. Writer. Teacher. Lover. Learner. MBA. Marketer. Business-Brainiac. Web-Nerd. Greenie. Foodie. Friend. Finder. Seeker. Searcher. Grower. Creator. Maker. Mover. Giver. LikerTweeter. Pinner.

Screen shot 2013-02-15 at 8.24.14 AM

PS. If you’re struggling with creating your packages and services in your online business, I created a free resource just for you that will tell you the 4 biggest mistakes business owners make when creating packages, and teach you how to come up with endless amazing package ideas. Enter your email here to get it free.






Welcome to another Nice Package! interview, where we’re chatting with cool business owners who have created really sweet packages.

Today I’m chatting with the amazing Denise Duffield-Thomas of Lucky Bitch about her packages. Denise grew her business quite quickly, and now offers online courses… but she didn’t start there. Just like the rest of us, she pounded the pavement for new clients, did one-on-one work, and tried out group programs. She has some great tricks up her sleeve for helping you create your own nice packages.

Watch the interview here:

 

Denise Duffield-Thomas

Denise Duffield-Thomas is a coach and motivational speaker who helps exceptional women create outrageous success. Her book “Lucky Bitch” is a practical and fun take on the law of attraction and what it really takes to manifest your wildest dreams. You can find her at LuckyBitch.com

 

 

PS. If you’re struggling with creating your packages and services in your online business, I created a free resource just for you that will tell you the 4 biggest mistakes business owners make when creating packages, and teach you how to come up with endless amazing package ideas. Enter your email here to get it free.






Welcome back to the Nice Package! series, where I’m showing off the sweet packages that some of my fellow colleagues are selling. My new course Hey, Nice Package! is ALL about helping you get to the bottom of how to create bomber stuff that SELLS. It’s a proven system and I use it for everything I create and if you’re loving these interviews, HNP will teach you to go in-depth to everything you’re learning from these folks to create your own nice packages.

Today Amber McCue is rocking the mic… er… the screen? God bless Amber for taking the time to chat – she is LITERALLY about to pop out a(nother) baby.

Amber is one of those people who looks like she just flew into the scene and became an overnight success, but the truth is that she has been in business for a LONG time, but just recently-ish (in the past several years) changed her tune and started working with small businesses.

Amber basically went straight into creating group programs… and while I usually don’t advise this if you’re just starting out, Amber shares how she made it work, and what really went into creating the sweet, sweet packages she offers today.

Check out Amber’s nice package in this interview. Thanks Amber, you’re amazing – good luck with making that baby!

 

Screen Shot 2014-05-01 at 9.12.15 AM

Amber McCue has a sweet spot for helping entrepreneurs do better business and increase their bottom line. Entrepreneurs come to her to build streamlined, scalable, profitable business operations without working 24/7 and they are not disappointed.   She loves all things business — especially, problem solving, systems, team building, making money via strong revenue streams, sharing that wealth again and again in the best possible ways. You’ll find her at NiceOps.com.

PS. If you’re struggling with creating your packages and services in your online business, I created a free resource just for you that will tell you the 4 biggest mistakes business owners make when creating packages, and teach you how to come up with endless amazing package ideas. Enter your email here to get it free.






 

Welcome to the Nice Package! series, where I’m showing off the sweet packages that some of my fellow colleagues are selling. My new course  is ALL about helping you get to the bottom of how to create bomber stuff that SELLS. It’s a proven system and I use it for everything I create (and my shiz sellz out, so it works).

But today, I’m chatting today with Victoria Prozan, who jams on all things communication and branding – from writing to design to storytelling. She has a pretty sweet package herself, and y’all can learn a lot from her.

When I was brainstorming who I should interview for this series, Victoria was one of the first people who came to mind. It’s probably important to know that I have never actually worked with Victoria, and to be really honest, I didn’t even what else she did other than this one service, before I started digging deeper into her stuff for this interview.

Just goes to show that it’s easy to build a stellar reputation when you have a really unique and noticeable package.

Victoria was always the go-to person that I thought of when it came to naming something for your business – whether your biz name or a package or service, or your first born (maybe? I bet she could some up with some cool branding for your new baby if you’re into that kind of thing. Baby branding – it is a thing, right?).

And what’s more interesting is that Victoria’s Superluxe Naming Experience was, for a while, the ONLY thing she offered. And now, she’s retiring this service! What!?

So as you can imagine, I was super keen to get into her head and figure out how the hell she was able to sustain her business with just ONE package, and talk to her about how and why she created it. Did she work with a ton of people on more generic branding stuff first, and then drill down? And, of course, I wanted to talk with her about why on earth she would STOP offering something that was so wildly successful.

Such great stuff in here. Huge thanks to Victoria for taking the time to walk us through her process!

 

Screen Shot 2014-04-27 at 4.27.52 PMHere’s what floats Victoria Prozan‘s boat: coaxing your self-expression to come out + play in service to building a remarkable brand experience. As the creator of The Superluxe Naming Experience, she has worked with hundreds of entrepreneurs to craft spot-on branded language, plus her Creative Ambrosia subscription dishes up inspiration from the far corners of the world. You’re extraordinary, so brand like it!

 

 

xo becca

PS. If you’re struggling with creating your packages and services in your online business, I created a free resource just for you that will tell you the 4 biggest mistakes business owners make when creating packages, and teach you how to come up with endless amazing package ideas. Enter your email here to get it free.






 

 

Welcome to the Nice Package! series, where I’m chattin’ with cool business owners who have sweet packages that their clients can’t wait to get their hands on.

I’m chatting today with Miss Sally Hope, founder of The Wildheart Revolution.

Sally started off like many life coaches do – with a strong desire to help people, but NO flipping idea how to build a business. Like most new business owners, she had a big dream, but NO idea how to make it happen. She walks us through how she went from having open-ended, vague packages, to creating her Wildheart membership site where she serves hundreds of people. Sally gives us the REAL deal oh what it takes to create a big group program, busts the myth that groups and easier to run than individual coaching, talks about her pricing choices and why she decided to keep her rates low, and gives us some hot tips for how to get started when you’re getting started.

 

Screen Shot 2014-04-23 at 12.58.01 PM

Sally Hope is renegade life coach and unconventional traditionalist who likes hot pink lipsticks, puns, guns, crosswords and country dancing and finds life lessons in everyday (and ridiculous) circumstances. And writes about it. Check her out at SallyHope.com

 

 

PS. If you’re struggling with creating your packages and services in your online business, I created a free resource just for you that will tell you the 4 biggest mistakes business owners make when creating packages, and teach you how to come up with endless amazing package ideas. Enter your email here to get it free.






 

Welcome to the Nice Package! series, where I’m chattin’ with cool business owners who have sweet packages that their clients can’t wait to get their hands on.

I’m SO excited today to bring on one of my BFFs, Lis Dingjan of The Identity, who also happens to be the amazing designer behind Hey, Nice Package!

Lis is an amazing person and I’m constantly awed by how much new stuff she is creating! She has more businesses than I can even keep track of. She does web design and development services, runs a charity, is starting a photography business, has more than one product based business, and lord knows what else she’s up to (she emails me at least once a week  with a new business venture that we just HAVE to start together).

I wanted to bring Lis on because even though she’s a web designer, which is a business with quite tangible outcomes (as opposed to say, life coaching), she’s a great example of how even when your work is tangible, packaging isn’t always easy.

Lis has some fantastic advice about how to actually find out if people will pay for what you’re creating, how to know when you should invest in design for your programs and sales pages (and when to wait), and shares how she went from way undercharging to gaining the confidence to charge prices that make her feel really good.

Thanks for being on Lis – I love you (despite the fact that the still shot in the video looks like I am screaming at you!)

1622798_651363501590933_1606839606_nLis Dingjan is a designer and coding geek at The Identity who’s obsessed with being in the creative zone (totally code for the shower). She helps businesses succeed with laughs, lashings of high quality, and a whole lot of love and value. Accidentally circumnavigating the world every year, she’s travelled through over 50 countries and calls everywhere home. When she’s not throwing things at her computer you can find her working on charity projects, drinking far too much tea, listening to Leonard Cohen and pretending she’s funnier than she really is.

 

Screen shot 2013-02-15 at 8.24.14 AM

 

 

PS. If you’re struggling with creating your packages and services in your online business, I created a free resource just for you that will tell you the 4 biggest mistakes business owners make when creating packages, and teach you how to come up with endless amazing package ideas. Enter your email here to get it free.






Welcome to the first interview in the Nice Package! series, where I’m chatting with business owners who have created amazing and unique signature packages and programs (because we all want to know their magic secrets, don’t we!?)

Packaging up your work the “right” way is one of the most important parts of your business (and, no surprise, is directly tied to you actually making money), but it’s one of the most challenging things you’ll have to do. It’s so damn hard in fact, that I was compelled to create an entire course JUST on this one part of your business.

Let’s get real – we ALL envy those people who are SO damn clear in what they offer that they seem to blow up overnight – getting press, running on a waitlist, and just generally killing it in their biz.

But of course, there’s no such thing as an overnight success, and even when it looks like someone is just born with biz success in their blood, that’s not usually the case.

Kendrick Shope is one of those people who is absolutely crushing it in her biz. But she didn’t start out that way.

I brought her on today to talk about how she went from having no clients in a general life coaching business, to the point where she’s running a yearly group program with hundreds of clients. Kendrick talks about how she got started as a coach, what DIDN’T work for her, and how she learned what to do instead.

PAY CLOSE ATTENTION, because a lot of the processes Kendrick talks about are exactly the ones that I see so many people wanting to skip in their businesses – testing things out for a long period of time (with literally hundreds of people), creating smaller, more focused packages right off the bat, and putting in your due diligence before leveraging your work in online courses or group programs.

This is the exact process I teach in Hey, Nice Package, and Kendrick fires some real pearls at us here that you can start to use right now in your business to create services that actually SELL (rather than those ones that, you know, aren’t selling, and just collecting dust on your virtual shelves).

unnamedKendrick Shope is the Creator of Authentic Selling, a process designed to take the ick out of selling so that you can do more of what you love, make money, and, make a difference.  In her previous life, Kendrick worked for 3 Fortune 500 companies and was a top performing sales representative.  You can learn more about Authentic Selling and sales school here.

 

 

Screen shot 2013-02-15 at 8.24.14 AM

 

 

PS. If you’re struggling with creating your packages and services in your online business, I created a free resource just for you that will tell you the 4 biggest mistakes business owners make when creating packages, and teach you how to come up with endless amazing package ideas. Enter your email here to get it free.






 

You know how when you start a business, you often have this HUGE vision of what you eventually want to create – whether it’s a retreat in a faraway land, or a huge conference style event where you gather the best of the best in your industry?

But then you look at where you are now… and stare longingly allllll the way over there, to where you want to be, and you just have one question: “How the FUCK am I going to make that happen?”

Usually, we assume that the Big Thing we want to do will have to wait at LEAST 10 years before we can make it happen. I mean – if no one even knows your name, how are you supposed to create something on that scope?

 

Answer: You start planning it and you figure it out as you go.

 

If you haven’t heard of ALIVE In Berlin yet (or it’s creator Jana), I wanted to introduce you to it/her. Because she is a PERFECT example of someone who saw a need, had a vision, and set out to make it happen way (WAY!) sooner than she felt ready.

Jana is a life coach with a fairly small email list… and yet she’s organizing one of the biggest personal development/entrepreneurship conferences ever to be held in Europe.

I got Jana on Skype (video didn’t record – oops! – audio only this time ’round) to talk about how the hell she got from here to THERE. It’s well worth a listen if you’re scheming big things but can’t seem to bridge the gap to actually making them happen.

And if you’re in Europe, you need to get yourself to ALIVE. It’s no fair that we have ALL the amazing conferences here in North America. Connecting with other people who have the same Big Visions as you is SO important, and that community aspect is greatly lacking in Europe. Jana is changing that and you should definitely be there for the first of what I think will be MANY more of its kind.

Click play to listen!

[sc_embed_player fileurl=”https://theuncagedlife.com/wp-content/uploads/2014/03/Jana%20Schuberth%20on%202014-03-28%20at%2012.14.mp3″]

Screen Shot 2014-03-31 at 11.50.58 AMAfter years in the corporate world, Jana woke up one day and decided she’d had enough of living from weekend to weekend, and set out to find work that she actually enjoyed; success criteria No. 1: wake up excited! During her journey, Jana fell in love with personal development and retrained as a personal lifestyle and small business coach and successfully built LoveWorkNow, a community of career changers and solopreneurs. ALIVE is her dream come true.

Screen shot 2013-02-15 at 8.24.14 AM

 

What Big Thing are you planning that you feel is WAY too far off? Anything you can do NOW to get started on making it happen?? Share in the comments and we’ll make sure you can’t back out!

Screen Shot 2014-03-29 at 12.15.57 PM

If one of those “Big Things” you want to do is run a retreat, Kate and I have you covered. The Retreat Retreat is a week away with us in the mountains of Whistler BC, helping you plan YOUR very own retreat. If you want to run retreats next year, NOW is the time to start planning. Join us in Whistler in July 2014 and let’s get your retreat on.

I recently joined a Mastermind (can someone please gimme a better word for that, because Mastermind sounds SO fucking pretentious) with 4 amazing other coaches, and one of them (Miss Andrea Owen) wrote a book! So, being the totally biased friend that I am, I wanted to help her promote it, because it’s awesome, and she is awesome. Andrea Owen is a life coach who works with women to stop trying to be perfect and start loving themselves, and start living the lives they deserve.

Also, Andrea is a mom and runs a business, so, she’s basically superhuman. I have no idea how anyone does that. I can barely get myself fed when I’m in work mode. Seriously. I went for 5 days last week without showering or taking off my Smurf-blue men’s Lululemon sweatpants.

Anyway, here’s Andrea, the superhero, author, mastermind buddy extraordinaire. I decided it would be fun to add some of my comments in here, so anytime you see a ** and a comment in italics, that’s me, Becca, talking!

Andrea! Tell us a bit about yourself and your business:

I’m a momma, wife, runner, I play roller derby (**totally badass) , I have a big mouth, and love life A LOT. The business started was few years after I got dropped on my ass and had a huge, life changing experience. Up until then I had lived just an “okay” life, looking to everyone else to make me happy, love, and validate me. When my life changed, it was my invitation to take radical responsibility for my life and my happiness. I consumed everything I could on personal development and changed everything. I drew a line in the sand and said no more canned lifestyle.

Now, I help women do the same. It’s kind of amazing.

I know you openly share your story in your business. Tell us a bit about your story and how you use it to fuel your work.

When I was 30, my husband had an affair with our neighbor and got her pregnant (** Holy crap! This is the worst thing ever). At that time we were discussing conceiving our first child so needless to say, I was DEVASTATED. We had been together since I was 17, and it all came as a complete shock.

I was a hot mess for about a year after that. I got into another terrible relationship, isolated myself from most of my friends and family and was just in a really dark place. I was ashamed of where I was and at the same time I was so desperate for love, I would have rather been in a bad relationship than no relationship. I held on to the notion that this one would be different and I could change him. The relationship ended in a fiery blaze just as it had begun.

When that relationship was over, I looked at the thing in common with both of those failed relationships: Me. I had no choice but to look at what I had participated in creating with these men. Sure, they were dicks in their own ways, but I had tolerated it. By doing that I wasn’t honoring myself or loving myself at all. I was basically rejecting my soul.

It was that life experience that catapulted me into my own kick-ass life, and my mission to help others find theirs.

How does it feel to be THAT vulnerable in business? Are you ever worried about being judged or misunderstood?

Of course! In 2007 I started writing about my eating disorder and I thought only like 5 people would read my blog, so I wasn’t that freaked out. Then, more people came. And I freaked out. But, I’ve realized that’s what people WANT. They want to know they’re not the only ones and to know that there’s hope to get better and overcome the hard stuff. I wrote about my struggle with alcohol and getting sober in 2011 and the latest– I wrote about the abortion I had when I was 17. It was all really, really hard shit, but I know when I write about it, it touches people and they’re inspired. I’ve basically built my business around vulnerability and transparency. (** I LOVE all of this. It’s such a testament to the fact that you can use your demon-y stuff to fuel you and help others, and I kinda believe that it makes it all “worth it”, if that makes any sense).

So, you wrote a book. That’s um, a lot of work, no? Was it what you thought it would be?

It was a TON of fucking work, I won’t lie! It took two full years (well, 23 months, but who’s counting). As a whole it was better than I thought it would be. Writing it was fun until I got a publishing deal and had a deadline. Then it kind of became work. And new fears came up that I’ve never experienced before. So, just like starting a business, writing this book has been like one giant self-help workshop! And I plan to do it all again someday.

Did you ever dream of writing a book when you were younger? Was this always part of the big business plan, or did it kind of just happen?

It had been my dream since I was a kid, so I knew eventually it would happen. I struggled with what to write about because I have a hard time wrapping my head around ONE topic for 200 + pages. I always loved Richard Carlson’s Don’t Sweat the Small Stuff because they were short chapters on a bunch of different topics. So, I chose that model for my book.

When I first started my business, I kept my eye on coaches that had written books and saw that it made a difference in their career. And I knew I wanted to go traditional publishing because it seemed that in this industry it made a difference in distribution, credibility, and notoriety.

What is your best TANGIBLE advice for someone reading this who wants to start a business or write a book, but has about a million ideas and no idea where to start? What are the top 3 things they should do first?

1) Hire someone to help you. You don’t have to pay thousands in some year-long program. Just look for mentors that can help you “start here” and keep you focused on step by step action to get you started. Stop signing up for EVERY free call that comes along. Unless it has to do with what you’re working on right now.

2) Keep all your ideas together and organized. Evernote is great for this. Google Docs too.

3) Keep a good balance between firing too soon and waiting too long. When I started, I wanted to do a joint venture with someone else, so I asked everyone. I was like that guy who asks 10 girls to prom and 8 say yes and then is screwed on what to do. Or, I know some people that want to get everything right and perfect so they do nothing. Make sure it’s a “HELL YES” to you, then go for it. You might mess up. It might flop. But, you get up and start over and learn. That’s how WE ALL did it. (** SO true. We all started in the same place. I know it’s easy to hear that and go “Yeah yeah, but my situation is different”. Sorry, but it’s not. Anyone who has done anything remarkable made a decision and went for it, risk and all, and you can totally make the same choice!)

Part of what makes Andrea so incredible is her willingness to share all the super fucking messy stuff. What vulnerable thing are you hiding in your business that would actually help people connect with you more if you shared it? Share in the comments!

Andrea-Owen-web-Copies-Weston-Hall-Photography-6When she’s not juggling her full coaching practice, Andrea is busy playing roller derby under the name “Veronica Vain”, competing in triathlons, chasing her 6 year-old son and 4 year-old daughter or making out with her husband, Jason.

She is the proud author of 52 Ways to Live a Kick-Ass Life: BS Free Wisdom to Ignite Your Inner Badass and Live the Life You Deserve.

Learn more about Andrea at http://yourkickasslife.com

+

Read all the Posts

Life/Lessons

5 Mistakes To Avoid When Running Your First Retreat Interview With Selena Soo – Getting Big Publicity for Your Little Biz Where are they now? Past clients share! Life coaches – Don’t Quit Your Day Job. What They Don’t Tell You About Starting a Coaching Business How to instantly make more money in your business Ask me anything – a crowdsourced end of year review How to use retreats to build your Uncaged business How I grew my business quickly (free training) Why most new businesses fail (especially online) Beta testing – Why And How You Need To Do It How to create money to pay for things How to turn $5 into $22000 What is real life? 5 ways to get your ROI when you invest in business help Should you list your prices on your website? Birthday Bumps at Uncaged How to Protect Your Business Legally So No One Steals Your Work How I Became Successful In Business Reese Ben-Yaacov Copied My Programs Why Being a Cliché Might Actually Be Good For Business How To Slack Off Like A Pro Why Your Business Is Like A Banana What To Do When You Feel Like Giving Up 36 Truths About Business I’m in Belize and thought I should brag (Photos included) What To Do When Your Friends And Family Don’t “Get It” Why Business Is Like An Arranged Marriage How To Get Anything You Want Not Everything Is Precious The Ups and Downs Of Solopreneurship How To Overcome Overwhelm (Without Surrendering to Daily Bouts of Ugly Crying) Figure It Out Friday: I Don’t Know What To Do With My Life Figure It Out Friday: Should I Start A Placeholder Biz While I Explore My REAL Biz On The Side? Figure It Out Friday: I Don’t Even Know What My Ideal Life Looks Like. Help! Figure It Out Friday: I’m Terrified Of Success – Help! Figure It Out Friday: How Do I Take The Leap With No BackUp Plan? Figure It Out Fridays: I Don’t Have Any Money To Start My Business Figure It Out Fridays: Free-Spirit Or Power-Suit? The TWO Things You Need To Make Your Dreams Come True It’s My Birthday Yo! Here’s What I Want From You. Want Something Really Bad? Don’t Make The Same Mistake I Did! How to Start When You Don’t Know Where To Start The ONE Simple Step You Can Take To Get Started With Your Dream Life NOW How To Turn Crap Into Gold The Secret To “Finding Your Passion” The Difference Between Those Who Succeed And Those Who Don’t Why It’s Good To Have Bad Things Happen To You Would You Live Differently If You Knew Your Fate? The Key To Success (However You Choose To Define It) Is Your Income An Indicator of How Good You Are As A Person? What I Learned From Living In A Van The Reverse Bucket List 08/08/08 I pee standing up. Yup. What The Fuck Should I Do With My LIfe. Part 3. What The Fuck Should I Do With My Life. Part 2. What The Fuck Should I Do With My Life? Part 1. Why Kale + Quinoa Won’t Save The World Permission, Granted. (You Know You’ve Secretly Been Waiting For It). The 8 Sweetest Jobs You’ve Never Heard Of Why Balance Is BS And Will Get You Nowhere

Marketing

Retreat FAQS The Best Way To Get More Clients Quickly Life coaches – Don’t Quit Your Day Job. What They Don’t Tell You About Starting a Coaching Business What Most Failing Businesses Are Lacking Want to get clients? Stop doing this 3 things you need to succeed in your business Want to get clients? Stop doing this Are you ready to run retreats? How to use retreats to build your Uncaged business The thing you don’t want to do 3 sneaky (but legit!) ways to make more sales OOPS – WE MESSED UP Why you’re not making any money in your business Why you might be wasting your time with blogging Why choosing a niche is so hard (and how to make it easier) How to know what to invest in for your business The Biggest Thing Stopping You From Getting Clients Is Uncage Your Business Right For You? Don’t Make A Website For Your Business Til You Read This 3 ways to sell more An Elevator Pitch Case Study 7 things you need if you want to get to 100k The full story behind my website relaunch Is your business coach full of shit? Terrible business advice you’ve been given but shouldn’t listen to (and what to do instead) How To Use Testimonials To Get Clients What NOT investing in your business is actually costing you: A Case Study Interview With Kendrick Shope: Selling What To Do When No One “Likes” Your Facebook Posts The ONE Thing That You Need To Make Your Business Work How I Became Successful In Business How Not To Be A Dick In Facebook Groups Why Being a Cliché Might Actually Be Good For Business Why Standing Out Is Actually Bad For Your Business What Do You REALLY Want To Know About B-School – You asked, I answered. How To Know What To Charge (So You Don’t End Up Resenting Your Clients or Hating Yourself) Obsessed With Having A ‘Fun’ Job Title? Don’t Make This Mistake. Copy Me. Go Ahead. Seriously. How To Bring Your Offline Business Online Not Everything Is Precious Marketing – WTF!? Don’t Change Yourself, Change Your Business How To Create An Ethics Driven Brand (ie. Don’t Be A Douche) Figure It Out Friday: Should I Start A Placeholder Biz While I Explore My REAL Biz On The Side? FIgure It Out Friday: I’m Starting From Scratch In My Business. How Long Will It Take To Make Money? Start A Project, Not A Business Figure It Out Friday: I Can’t Choose Which Passion To Build A Business Around Don’t Take Another Business Course Til You Read This Figure it Out Fridays: How To Convince People That You’re Legit Should You Start a Biz Based Around All Your Passions, Or Choose Just One?

Mindset

Why I Think Being Multipassionate Is Bullshit Am I the only one who has no idea what I am doing? Your A-Ha Moment is Not Coming The Real Difference That Will Make You Successful What To Do When You Feel Like Giving Up Nothing You Do Really Matters What To Do When Your Friends And Family Don’t “Get It” Why Business Is Like An Arranged Marriage How Uncaged Came To Be (And The Power Of Lowering Your Expectations) How To Get Anything You Want Not Everything Is Precious The Ups and Downs Of Solopreneurship How To Overcome Overwhelm (Without Surrendering to Daily Bouts of Ugly Crying) Don’t Change Yourself, Change Your Business Figure It Out Friday: I Don’t Even Know What My Ideal Life Looks Like. Help! Figure It Out Friday: I’m Terrified Of Success – Help! Why Finishing What You Started Is A Terrible Way To Live Figure It Out Friday: How Do I Take The Leap With No BackUp Plan? Figure it Out Fridays: How To Convince People That You’re Legit Are You Cut Out For Having Your Own Uncaged Career? Figure It Out Fridays: How Do You Stay Motivated? Figure It Out Fridays: Free-Spirit Or Power-Suit? I Moved To The Dominican! Here’s How I Made It Happen. The TWO Things You Need To Make Your Dreams Come True The Price of Regret How to Start When You Don’t Know Where To Start Don’t Quit Your Day Job Til You Read This The ONE Simple Step You Can Take To Get Started With Your Dream Life NOW How To Turn Crap Into Gold The Secret To “Finding Your Passion” What currency do you deal in? The Difference Between Those Who Succeed And Those Who Don’t Why It’s Good To Have Bad Things Happen To You One Simple Q to A To Know If You’re On The Right Track The Key To Success (However You Choose To Define It) In Defense Of Your Choices Permission, Granted. (You Know You’ve Secretly Been Waiting For It). Why Balance Is BS And Will Get You Nowhere

Planning

Want to get clients? Stop doing this Want to get clients? Stop doing this Are you ready to run retreats? Why you might be wasting your time with blogging How to know what to invest in for your business Beta testing – Why And How You Need To Do It Why I Think Being Multipassionate Is Bullshit Don’t Make A Website For Your Business Til You Read This First 3 Months – Expert Interview Series Am I the only one who has no idea what I am doing? Interview with Gena about legal stuff The full story behind my website relaunch What NOT investing in your business is actually costing you: A Case Study The 3-Month-Hustle is here! A checklist for starting your business The ONE Thing That You Need To Make Your Business Work Your A-Ha Moment is Not Coming The Real Difference That Will Make You Successful How to Protect Your Business Legally So No One Steals Your Work Why Your New Year’s Business Goals Are Already Doomed To Fail Uncaged Year In Review 2014 How To Plan Your Business, Uncaged Style How To Slack Off Like A Pro What the hell are systems and why you need them How To ACTUALLY Make Changes in 2014 (hint: it’s not by making goals or resolutions or intentions) End Of Year Review. Yes, I Went There. (+free worksheet for you!) How To Be Successful Without Any Planning Figure It Out Friday: Should I Start A Placeholder Biz While I Explore My REAL Biz On The Side? FIgure It Out Friday: I’m Starting From Scratch In My Business. How Long Will It Take To Make Money? Start A Project, Not A Business Why Finishing What You Started Is A Terrible Way To Live Figure It Out Friday: I Can’t Choose Which Passion To Build A Business Around Figure It Out Friday: How Do I Take The Leap With No BackUp Plan? Figure It Out Fridays: I Don’t Have Any Money To Start My Business Figure It Out Fridays: Free-Spirit Or Power-Suit? I Moved To The Dominican! Here’s How I Made It Happen. How to Start When You Don’t Know Where To Start Don’t Quit Your Day Job Til You Read This The ONE Simple Step You Can Take To Get Started With Your Dream Life NOW The Secret To “Finding Your Passion” One Simple Q to A To Know If You’re On The Right Track Should You Start a Biz Based Around All Your Passions, Or Choose Just One? What The Fuck Should I Do With My Life. Part 2. What The Fuck Should I Do With My Life? Part 1. Why Balance Is BS And Will Get You Nowhere